Watson Talent Brand Exploration

A unified experience requires a unified visual system. I led a group of 6 designers to explore and create the foundation for the unified brand and experience for Watson Talent Management Solutions. We collaborated to socialize the work done on the project and gather responses to propel the effort.

 
1 Exploration_Comfortable Spaces.jpg
 
 

Step 1 : Words and moodboards

 
 

Step 2 : Explorations in UI

 
 

Step 3 : Final design directions